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Google revealed its annual list of the most prominent topics and keywords searched by Internet users, which provides an overview of the increase or decrease in users' interest in specific topics during the year 2021.
The technology giant Google operates as a search engine on the Internet, which is the most famous in the world, and at the end of each year it issues a report that highlights user questions and the most searched topics on the network.
As the coronavirus pandemic ravages the world, we entered 2021 with a popular search term that reflects the zeitgeist: “doomscrolling”.
This term describes the process of constantly watching the mobile phone screen for bad news
Google notes that searches for the term "peaked more than ever" globally in January.
For many around the world, it was a time of uncertainty and distress, especially after closing borders, suspending flights, and imposing closing measures.
People took to the internet for the latest news on COVID-19, and many searched for the term that described exactly what they were doing, “overwatching bad news.”
The year 2021 witnessed the recording of global search rates for “mental health”, which reached an all-time high, after a year of isolation, and the suffering of many from loneliness and grief over the loss of loved ones.
More than ever before, users in the world searched for “how to maintain mental health” and “how to recover”.
In another indication that users paid more attention to mental health, the site monitored searches this year, more than ever before, for the terms “body positivity” and “phrases of encouragement”, which provide positive information aimed at overcoming negative thoughts. .
It was not only about health, but also about the state of the planet.
From Hurricane Ida to massive droughts and wildfires, the world has seen devastating impacts from climate change throughout 2021.
Users are searching, according to Google data, more than ever, for better and greener ways to live, and searches for “how to save” and “sustainability” are at an all-time high around the world.
Users around the world, from major cities to tropical islands, have also been interested in searching for “the impact of climate change.”
Perhaps not surprisingly, the Fiji Islands, one of the regions most affected by climate change, are the most searched on the Internet.
People worried about their job security and the economy, mostly due to the financial uncertainty created by the pandemic.
The desire of users to search for ways to become one's own manager at work has also increased, so the year 2021 witnessed an increase in the search for new opportunities for entrepreneurship, and the search for “how to start a business” was more than the search for “how to get a job ".
In the United States alone, more than four million people left their jobs in October, according to a summary from the Department of Labor.
For some, the pandemic has been a pause for reassessment and prioritization, which has led them to pursue more fulfilling jobs or just look for better pay in a new workplace.
Another interesting topic that was related to making money was researching “NFTs”, which are digital images or artwork that can It is “coded” to produce a certificate of ownership, so that it can then be bought and sold with confidence.
Non-fungible tokens have been around for a while, but when Jack Dorsey, the founder of Twitter, sold his first ever tweet for $2.9 million, the move intrigued many.
So users wanted to know more about digital assets, and the term NFT came to the top of the list of the most searched things in the world.
In March, Prince Harry and his wife, Megan Markle, conducted their first television interview with Oprah Winfrey, the American TV presenter, after they abandoned their roles as members of the royal family. British.
Meghan and Harry's interview topped the list of "the most searched interviews by users in the history of Google Trends worldwide."
During the interview, the couple revealed their strained family relations with the British royal family, and an alleged rumor regarding the skin color of their son Archie, an issue that made headlines around the world.
However, that was not the only TV interest among users in 2021.
Since most of us were spending time at home, there was plenty of time to watch TV shows intently in front of the small screen.
The Korean TV series “Squid Game” on the “Netflix” network was the most searched TV series in the world.
The series tells the story of a group of people who have to survive a series of deadly games to win a cash prize that changes their lives, and it was one of the most watched and attractive series ever on the “Netflix” platform.
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